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The Phialdelphia Marathon
Campaign Design
Timeline: May — June 2024
Role: Design, & Motion
Exploring rythmn melody and harmony through typographgy and publiction design. 












Inspired by the Liberty Bell, Independence Hall, and the Art Museum, each design incorporates shapes mirroring the city's grid, creating a unity between history and marathon spirit. Taglines referencing these landmarks urge viewers to "make history" by signing up for the race. Historical figures associated with Philadelphia further emphasize the theme. Using visual layering, the designs capture the city's cultural depth, inviting viewers to embrace its legacy and create new milestones beyond mere athleticism.








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